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内容简介
这是一本全面介绍外贸业务各流程中需要用到的英文函电的书籍。全书共10章，主要包括三部分，第一部分介绍一些外贸函电常用术语；第二部分介绍具体的外贸业务各流程需要用到的函电，包括签订单函电、议价函电和索赔函电等；第三部分介绍从事外贸活动还需要用到的其他外贸函电，包括祝贺函电和问候函电等。 本书针对具体的外贸业务而编写，从实际出发，通过大量常用词汇和情境实例，真实展示在外贸实战中最专业的英文函电。帮助外贸人员在短时间内学会最得体的英文商务信函表达，从而更好地与客户沟通。
章节目录
- 书名页
- 版权页
- 内容简介
- 前言
- CHAP 01 外贸函电基础知识Basic Knowledge of Foreign Trade Letters
- PART 1 外贸Foreign Trade
- Unit 1 常用术语Essential Terms
- Unit 2 成本加运费Cost and Freight
- Unit 3 外贸一般流程General Process of Foreign Trade
- PART 2 外贸函电常用术语Essential Terms of Foreign Trade Letters
- Unit 1 共同海损General Average
- Unit 2 水渍险With Particular Average
- Unit 3 付款交单Documents Against Payments
- Unit 4 即期汇票Demand Draft
- Unit 5 装货单Shipping Order
- Unit 6 其他外贸函电术语Other Foreign Trade Terms
- PART 3 外贸函电Foreign Trade Letters
- Unit 1 信封和信头Envelope and Heading
- Unit 2 存盘号、日期和封内地址Reference，Date and Inside Address
- Unit 3 经办人、称呼和主题Operator，Salutation and Subject
- Unit 4 正文和结尾The Body and The Ending
- Unit 5 敬语和落款Complimentary Closing and Signature
- Unit 6 抄送、附件和附言Carbon Copy，Attachment and Postscript
- Unit 7 外贸函电的格式Format of Foreign Trade Letter
- CHAP 02 发展客户拉业务Develop Customer and Service
- PART 1 资信调查函电Credit Investigation Letter
- Unit 1 写作技巧Writing Skills
- Unit 2 资信调查函Credit Survey Letter
- Unit 3 资信调查回函Letter of Credit Information
- PART 2 预约会面函电Appointment Letter
- Unit 1 邀请客户会面Requesting Business Appointment
- Unit 2 确定时间地点Determining the Time and Place
- Unit 3 取消会面Cancelling a Meeting
- PART 3 会面后的跟进工作Follow Up After Meeting
- Unit 1 跟进合作伙伴的意愿Follow Up Partners'Will
- Unit 2 展会邀请Contacting Before Fairs
- Unit 3 展会后的联络往来Contacting After Fairs
- CHAP 03 开发信与促销信Sales Letters and Promotion Letters
- PART 1 开发信Sales Letter
- Unit 1 拓展潜在客户Developing Potential Customers
- Unit 2 介绍优势Introducing Advantages
- Unit 3 突出专业素养Highlighting Specialty
- PART 2 促销信Promotion Letter
- Unit 1 促销注意事项Promotional Notes
- Unit 2 写作技巧Writing Skills
- Unit 3 写促销信Writing a Promotion Letter
- PART 3 代理函电Agent Letter
- Unit 1 物色代理商Looking For Agents
- Unit 2 代理邀约Agents Offer
- Unit 3 代理申请Agent Application
- Unit 4 欢迎新代理Welcome New Agent
- CHAP 04 订单操作函电Order Operation Letters
- PART 1 询盘函电Inquiry Letter
- Unit 1 普通询盘A General Inquiry
- Unit 2 具体询盘A Specific Inquiry
- Unit 3 回复无效的询盘Response to an Invalid Inquiry
- Unit 4 回复目的不明的询盘Response to an Unknown Inquiry
- Unit 5 客户各种问题的解答Answering Customers'Questions
- PART 2 发盘函电Offer Letter
- Unit 1 发盘术语Terms of Offer
- Unit 2 发盘注意事项Notes of Offer
- Unit 3 实盘和虚盘Firm Offer and Non-firm Offer
- Unit 4 回复客户的询价Response to Customer Enquiry
- Unit 5 主动给客户发盘Take the Initiative to Offer Customers
- PART 3 还盘函电Counter-offer Letter
- Unit 1 受盘人提出新发盘The Offeree Made a New Offer
- Unit 2 对还盘的答复Answer to a Counter-offer
- Unit 3 拒绝客户的要求Rejecting Customers'Requests
- PART 4 其他函电Other Letter
- Unit 1 通知客户价格调整Informing Customer of Price Adjustment
- Unit 2 商定佣金Commission Discussion
- CHAP 05 接受与签约函电Acceptance and Contract Letters
- PART 1 建立合作关系Create a Partnership
- Unit 1 客户接受发盘Offer Acceptance
- Unit 2 开具形式发票Sending PI
- Unit 3 订单确认函Order Confirmation Letter
- Unit 4 感谢客户订货Thank You for Letter of Order
- PART 2 签约成交函Letter of Signing
- Unit 1 邀请签约Invitation to Sign Up
- Unit 2 确认收到合同Contract Received Confirmation
- Unit 3 合同条款Contract Clauses
- PART 3 生产前准备Pre-production preparation
- Unit 1 准备样品Preparing Samples
- Unit 2 向供应商下单Placing Order to Vendor
- CHAP 06 生产与装运函电Production and Shipment Letters
- PART 1 跟踪生产过程Tracking Production Process
- Unit 1 产前变动Preproduction Variation
- Unit 2 告知客户生产情况Advising the Production Status
- Unit 3 第三方验厂Factory Audit
- Unit 4 请第三方验货Applying 3rd Party for Inspection
- Unit 5 未通过验货Failure in Inspection
- Unit 6 申请重验Requesting a Re-inspection
- PART 2 装运环节Shipping Links
- Unit 1 讨论装运细节Shipping Details Discussion
- Unit 2 告知客户装运情况Keeping Customer Informed of Shipment Status
- CHAP 07 支付结算和信用证Payment，Settlement and Letter of Credit
- PART 1 支付结算事宜Payment and Settlement Matters
- Unit 1 提供单据并催款Documentary Submission and Payment Push
- Unit 2 请客户提供银行流水单Asking for Bank Statement
- Unit 3 收到客户回应Receiving the Response from Customers
- Unit 4 告知客户收到款项Informing Clients of Receiving Funds
- PART 2 关于信用证About L/C
- Unit 1 请客户接受信用证差异点Proposing Acceptance Discrepancy of L/C
- Unit 2 请客户更改信用证Proposing Amendment to L/C
- Unit 3 收到客户回应Receiving the Response from Customer
- PART 3 新支付结算方式New Payment Settlement
- Unit 1 申请新的付款方式Requesting New Payment Methods
- Unit 2 回复新付款方式Responding by New Payment Methods
- CHAP 08 保险与售后函电Insurance and After-sale Letters
- PART 1 与保险有关的函电Insurance Letter
- Unit 1 应记载的内容Contents to be Recorded
- Unit 2 常用术语和句型Common Terms and Sentences
- Unit 3 样函Sample Letter
- PART 2 往来商议保险条款Insurance Terms Negotiation
- Unit 1 安排投保事宜Arranging Insurance Cover
- Unit 2 收到客户回应Receiving the Response from Customers
- PART 3 售后跟进函电After-sale and Follow-up Letter
- Unit 1 跟进产品销售情况Following up Product Sales
- Unit 2 掌握最新市场动向Mastering the Latest Market Trends
- Unit 3 提供改进方案Solutions to Defect
- Unit 4 推荐相关产品Recommending Related Products
- CHAP 09 投诉与索赔函电Complaints and Claims Letters
- PART 1 处理投诉问题Handling Complaints
- Unit 1 处理数量不足投诉Handling Insufficient Quantity Complaints
- Unit 2 处理错发货物投诉Handling Wrongly Delivery Complaints
- Unit 3 处理品质投诉Handling Quality Complaints
- Unit 4 处理误期投诉Handling Delivery Delay Complaints
- Unit 5 处理服务投诉Handling Service Complaints
- PART 2 索赔函电Claim Letter
- Unit 1 客户提出索赔Compensation Claim
- Unit 2 确定赔款金额Determining the Amount of Compensation
- Unit 3 请求分期赔款Asking for Installment
- Unit 4 请求延期赔付Asking for Deferred Compensation
- Unit 5 商议代替赔款的方式Negotiation for Alternatives
- Unit 6 拒绝向客户赔款Declining a Request For a Claim
- CHAP 10 其他外贸函电Other Foreign Trade Letters
- PART 1 日常通知函电Daily Inform Letter
- Unit 1 通知邮箱地址变更Notice on Change of Email Address
- Unit 2 通知公司地址变更Notice on Change of Company Address
- Unit 3 通知公司新规定Notice on Change of Policy
- Unit 4 通知离职Notice on Resignation
- Unit 5 通知休假Notice on Holiday Closing
- Unit 6 通知复工Notice on Returning to Work
- PART 2 问候函电Greetings Letter
- Unit 1 圣诞节问候Christmas Greetings
- Unit 2 新年祝愿New Year Greetings
- Unit 3 感恩节问候Thanksgiving Greetings
- Unit 4 开斋节问候Eid Greetings
- PART 3 其他函电Other Letter
- Unit 1 自动回复函Automatic Response Letter
- Unit 2 请求客户推荐Requesting a Recommendation from Customers
- Unit 3 生病慰问函Getting Well Letter
- Unit 4 赠送礼物Gift Giving
- Unit 5 升职祝贺Promotion Congratulations
- 读者意见反馈表
展开全部
新手学外贸函电一本通是2018年由中国铁道出版社出版,作者朱菲菲。
版权说明：本电子书已获得正版授权，由出版社通过知传链发行。
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