电子书
内容简介
本书共12个单元，覆盖了电子商务的多种类型、电子商务：对商家的好处，B2C，B2B，建立虚拟商店，网络营销，PPS和PPC，SEM和SEO，CPA、CPI和CPM，电子支付，网络银行，在网站使用支付系统，电子商务安全技术，移动电子商务，电子商务中的CRM，跨境电商，直播电商，在亚马逊销售，人工智能和大数据在电子商务中的应用，物流和第三方物流等内容。
章节目录
- Unit 1
- Text ATypes of Electronic Business
- New Words
- Phrases
- Abbreviations
- Notes
- Exercises
- Text BE-Commerce: Benefits to Merchants
- New Words
- Phrases
- Abbreviations
- Exercises
- Reading Material
- Reference TranslationText A 电子商务的类型
- Unit 2
- Text AB2C
- New Words
- Phrases
- Abbreviations
- Notes
- Exercises
- New Words
- Phrases
- Abbreviations
- Exercises
- Reading Material
- Reference Translation企业对客户的电子商务
- Unit 3
- Text ABuild Your Virtual Store
- New Words
- Phrases
- Abbreviations
- Notes
- Exercises
- Text BThings You Need to Start Selling Online
- New Words
- Phrases
- Abbreviations
- Exercises
- Reading Material
- Reference TranslationText A 建立虚拟商店
- Unit 4
- Text AOnline Marketing
- New Words
- Phrases
- Abbreviations
- Notes
- Exercises
- Text BPPS and PPC
- New Words
- Phrases
- Abbreviations
- Exercises
- Reading Material
- Reference TranslationText A 网络营销
- Unit 5
- Text ASEM and SEO
- New Words
- Phrases
- Abbreviations
- Notes
- Exercises
- Text BCPA, CPI and CPM
- New Words
- Phrases
- Abbreviations
- Exercises
- Reading Material
- Reference TranslationText A SEM 和SEO
- Unit 6
- Text AHow Electronic Payment Works
- New Words
- Phrases
- Abbreviations
- Notes
- Exercises
- Text BOnline Banking
- New Words
- Phrases
- Abbreviations
- Exercises
- Reading Material
- Reference TranslationText A 电子支付是如何运作的
- Unit 7
- Text AOnline Shopping Safety
- New Words
- Phrases
- Abbreviations
- Notes
- Exercises
- Text BNine Ways to Combat Credit Card Frauds
- New Words
- Phrases
- Abbreviations
- Exercises
- Reading Material
- Reference TranslationText A 网上购物安全
- Unit 8
- Text AMobile Electronic Business Trends
- New Words
- Phrases
- Abbreviations
- Notes
- Exercises
- Text BCRM for E-Commerce
- New Words
- Phrases
- Exercises
- Reading Material
- Reference TranslationText A 移动电子业务趋势
- Unit 9
- Text ACross-Border E-Commerce Overview
- New Words
- Phrases
- Abbreviations
- Notes
- Exercises
- Text BThe Dos and Don’ts of Cross-Border E-Commerce
- New Words
- Phrases
- Exercises
- Reading Material
- Reference TranslationText A 跨境电子商务概览
- Unit 10
- Text ASelling on Amazon
- New Words
- Phrases
- Abbreviations
- Exercises
- Text BAmazon Seller Central and Amazon Vendor Central
- New Words
- Phrases
- Abbreviations
- Exercises
- Reading Material
- Reference TranslationText A 在亚马逊上销售
展开全部
电子商务专业英语是2022年由人民邮电出版社出版,作者张强华。
版权说明：本电子书已获得正版授权，由出版社通过知传链发行。
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