21世纪应用型本科教育行业英语系列教材·空调制冷行业英语

21世纪应用型本科教育行业英语系列教材·空调制冷行业英语

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推荐学习《空调制冷行业英语》:发展历史、技术、市场、法规全覆盖!

内容简介

《空调制冷行业英语》以空调制冷行业为背景,涉及的内容包括空调制冷领域的发展史及技术简介、品牌企业、空调制冷设备、市场推广与宣传、市场份额与经济发展、行业法规、行业交流、行业前沿等。全书共八个单元,每个单元包括:单元目标、听与说、读与写、职场项目和职业沙龙。书后附学习伴侣,满足学生自主学习需求。

章节目录

版权信息

前言

Unit 1An Overview of Refrigeration & Air Conditioning

Listening

Situation 1 Talking about Refrigeration

Situation 2 Talking about the Purpose of Refrigeration

Speaking

Situation 3 Talking about the History of Air Conditioners

Situation 4 Asking about a Job Opening

Reading

Passage 1

Passage 2

Writing

Sample A Letter of Job Application

Workplace Project

Career Salon

New Words and Expressions

Unit 2Established Enterprises

Listening

Situation 1 Showing Visitors around the Factory

Situation 2 Visiting the Main Plant

Speaking

Situation 3 Introducing the Producing Process

Situation 4 Negotiating a Deal

Reading

Passage 1

Passage 2

Writing

Sample A Resume

Workplace Project

Career Salon

New Words and Expressions

Unit 3Facilities of Refrigeration & Air Conditioning

Listening

Situation 1 Talking about How to Choose an Air Conditioner

Situation 2 Learning about How a Fridge Works

Speaking

Situation 3 Buying a Refrigerator

Situation 4 Negotiating the Price

Reading

Passage 1

Passage 2

Writing

Sample 1 An Inquiry Letter

Sample 2 A Letter in Response to Inquiry

Workplace Project

Career Salon

New Words and Expressions

Unit 4Marketing Promotion of Refrigeration & Air Conditioning

Listening

Situation 1 Interviewing for a Sales Position

Situation 2 Introducing Haier's Market Condition

Speaking

Situation 3 Interviewing a Refrigerator Magnate

Situation 4 Looking for an Air-conditioner

Reading

Passage 1

Passage 2

Writing

Sample Sales Contract

Workplace Project

Career Salon

New Words and Expressions

Unit 5Market Share of Refrigeration & Air Conditioning

Listening

Situation 1 Talking about an Air Conditioner Company

Situation 2 Introducing LG

Speaking

Situation 3 Scheduling a Delivery

Situation 4 Failing to be Delivered on Time

Reading

Passage 1

Passage 2

Writing

Sample An Order Letter

Workplace Project

Career Salon

New Words and Expressions

Unit 6Industry Regulations

Listening

Situation 1 Informing the Bad News

Situation 2 Facing the Trade Protectionism

Speaking

Situation 3 Having a Dispute

Situation 4 Turning to Arbitration

Reading

Passage 1

Passage 2

Writing

Sample 1 A Letter of Complaint

Sample 2 A Letter Responding to a Complaint

Workplace Project

Career Salon

New Words and Expressions

Unit 7Industry Communication

Listening

Situation 1 Inquiring about an International AC Exhibition

Situation 2 Communicating with a Foreign Businessman

Speaking

Situation 3 Talking about an International AC Exhibition

Situation 4 Attending a Postponed Conference

Reading

Passage 1

Passage 2

Writing

Sample Conference Agenda

Workplace Project

Career Salon

New Words and Expressions

Unit 8The Industry Frontline

Listening

Situation 1 Talking about Natural Air-conditioning Designs

Situation 2 Talking about the Examples of Biomimicry

Speaking

Situation 3 Talking about the Latest Trends in Air Conditioning Systems

Situation 4 Talking about a Refrigerator of the Future

Reading

Passage 1

Passage 2

Writing

Sample A Memo

Workplace Project

Career Salon

New Words and Expressions

Appendix IKey to Exercises

Appendix IIScripts for Listening

Appendix IIIChinese Translation of the Reading Passages

Appendix IVGlossary

21世纪应用型本科教育行业英语系列教材·空调制冷行业英语是2015年由暨南大学出版社出版,作者冀慧颖编。

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